| Special
Delivery
After
winning a Dunkin' Donuts contest, Tufts employee Edna Gilreath
will have her coffee and donuts specially delivered to her office
by Boston Bruins star Joe Thornton.
Somerville,
Mass. [02.07.02] -- This won't
be a typical day at the office for Tufts' Edna Gilreath. The service
center manager in Tufts' Human
Resources department will get a special visit this afternoon
by Boston
Bruins star center Joe Thornton, who will be armed with a
care package of coffee and donuts.
"He
shoots, he scores, he delivers coffee and donuts," reported The
Boston Globe, describing Thornton's visit to Tufts. "Gilreath
was one of the winners of Dunkin'
Donuts' 'Peel and Win' contest last fall, and that's her 'Dream
Prize,' of which there are 50."
But
Gilreath, who has worked at Tufts for the last three years, almost
missed her big prize.
"I
was in a meeting and someone noticed I hadn't pulled off the sticker
on my coffee cup," Gilreath said. "She said to me, 'don't throw
out your cup, you should look at what you won. ' I pulled the
sticker off and it said 'Dream Prize -- A Box of Joe delivered
by Joe.' To be honest, I had no idea who he was!"
Since
winning the prize in October, Gilreath -- who drinks two large
coffees every morning -- had plenty of time to find out about
Thornton.
"I
am very excited along with the rest of the HR Service Center,"
she said. "Many in my group are great fans of Joe."
The
contest, which took place throughout the month of October, was
a first for New England.
"Randolph-based
Dunkin' Donuts ... lined up stars from what it claims are the
region's top six sports teams," reported the Globe. "The
stars [were] part of a month-long marketing blitz in October to
cement Dunkin' Donuts images as a 'regular-guy brand.'"
Among
the Boston sports starts who signed up to be "prizes" for local
contest winners: Red Sox shortstop Nomar Garciaparra, the Boston
Breaker's Kristine Lilly and the Celtics' Paul Pierce.
"There's
been nothing like this [done before]," Dunkin Donuts vice president
Ken Kimmel told the Globe.
Tufts'
Gilreath would surely agree.
After
all, how often is the boost from an afternoon coffee break caused
by the famous guy delivering the coffee, not the caffeine itself?
Images
courtesy of the Associated Press, Sports Illustrated.
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